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Why is Abandoned Cart Email so Popular?

Why is Abandoned Cart Email so Popular? Picture Box
Why is Abandoned Cart Email so Popular?
The issue of abandoned carts is one of online retailers' most annoying problems. Suppose a consumer is browsing your online store, adding products to their shopping cart, and leaving without completing the checkout. The abandoned cart is the only minor reason you lose most business. An abandoned cart email is best to restart customers' pending orders. But what makes this strategy so successful and widely adopted? Let's geek out at why abandoned cart emails are so popular.

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